• My Trip to Market

    My Trip to Market

    As a fashion merchandising student, the trip to the Market was a very rewarding, fun, and knowledgeable experience. When we arrived at Market, I was amazed and fascinated by the large number of floors! I figured it would be big, but I was taken aback by the countless clothing and accessory options. One of the things I enjoyed the most was the fact that I was a part of the decision-making process with Shelby, and I was able to inform Shelby of the pieces that I believed would be a good fit for her boutique. Choosing clothes for a store is a huge component and responsibility, so I am beyond grateful that I was able to share my input and be a part of those discussions and decisions. I was also intrigued by the attention-grabbing clothing brands. I specifically remember walking by a showroom that featured runway models who wore different types of clothing.

    In addition to the scenery and variety of clothing, I also enjoyed the fact that you could enjoy a mimosa or a cup of coffee while you looked at clothes. When I looked at the clothing, I had a few conversations with different people. I spoke to a woman who told me how exciting it is to travel and work at different events, she also informed me about upcoming events in Nashville and Las Vegas. Overall, the trip to the Market helped me network and gain knowledge about the responsibilities, work ethic, and decision-making that are some of the necessary tools for a store or boutique owner. Market is a very important thing to be a part of and I am beyond thankful that Shelby allowed me to experience it! love working with the ladies, and I enjoyed spending the day with them in Atlanta. This is by far my best college experience, and it intensified my love and appreciation for fashion!

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  • Spring + Summer Game Fits

    Spring + Summer Game Fits

    Spring is the start of many new seasons of life but also when you can finally break out those short sleeve blouses & tanks! My favorite part of spring is when baseball starts back up because of the great weather & time spent outside cheering on the team with my family. Weather in the spring is always unpredictable… it says it’s 65 degrees but it really feels like 30 & you can’t feel your fingers! Figuring out what to wear for game days can be hard so here are some great pieces to pair together for the best ootd!

     If the weather is sunny but partly cloudy with a little wind, the soft cream Lorraine Sweater will cover those arms up! It’s light weight & thick enough to keep you warm but thin enough so you don’t get too hot. The Kimberly Cargo Pant would go great with the sweater since the sage green looks pretty with the cream. For any chilly sporting event outside make sure you always have a jacket like the Jonas Jacket that comes with a hidden hood. This outfit would go great with a fun pair of white platform sneakers! 

     For a day full of sunshine at the ballpark, try our Justine Top for ultimate comfort & chicness! The Justine is a subtle kind of girly top with the soft ribbed material that allows you to show off those arms & get a good tan going while sitting in the stands. The Agnes Pleated Shorts are high waisted so you can either french tuck the top in or leave it down. The cuffed hem on the bottom of the shorts adds a little more fun to fit. This outfit is simple but it allows you to not get weird tan lines! Take advantage of the monochromatic look & add gold jewelry to spice it up for a more chic look. Even add a pop of color with a muted baseball cap for a more sporty look!


    For a more loungy sporty look, the Wendy Wide Sweater Pants are perfect for you & your comfortability! The fun ribbed material & the soft white color can be paired with any colored top or tee. Try any of our Summertime Tanks that come in white, black, moss, or rust that will pop against the white. Some platform sneakers would be super cute to add some height with the flowy pants. Throw your hair up in a high pony or go for a cool bubble braid to be different! 

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  • What's Your Wedding Vibe?

    What's Your Wedding Vibe?

    Based off our fabulous “Forever Young Collection, take our SJ Bridesmaid Quiz! We released the most fabulous satin dresses that are perfect to use as a bridesmaid dress, wedding guest dress, or just for a fun formal summer dress that will knock  people’s socks off! Answer all the questions & keep up with all your answers to see what Wedding Vibe you match up with & what SJ satin dress of ours you should pick!



    1. What is your dream wedding color palette?
    a. white, gold, pearlescent
    b. pastel green, gold, cream
    c. sunset orange, gold, sandy taupe


    2.  If you could pick any of these venues which would it be?

    a. ceremony: inside castle   reception: inside garden conservatory

    b. overlooking a view of the lake & mountains

    c. outside through a garden & vineyard


    3.  What kind of Wedding Season Gal are you?

    a. princess-like, elegant & full of class with a twist of old fairytale

    b. ethereal, fairy-like & surrounded by nature

    c. just like sunshine- warm tones & golden hours filled with old classic vibes


    4.  What kind of music do you vibe with for your wedding?

    a. Ella Fitzgerald, Lionel Richie, The Ronettes, Renee Olstead, Louis Armstrong

    b. Hozier, Leon Bridges, Sleeping At Last, Lifehouse, Johnnyswim, Thirdstory

    c. Dean Martin, Doris Day, Nat King Cole, Michael Buble, Tony Bennet, Natalie Cole


    5.  Pick your fancy hairstyle for your big day!

    a. half up, pulled to the back with a long pearl clip

    b. bubble braid with face framing bangs

    c. low bun with gold glossy bar barrette


    6.  Are you a classic, shiny, or pop of color shoe bride?

    a. classic white with pearls

    b. nude with shiny diamonds

    c. pop of color because I’m extra


    7.  Where is your honeymoon going to be?!

    a. Paris

    b. Thailand

    c.  Amalfi Coast


    8.  What flowers will you be holding as you walk down the aisle?

    a. a mix of white peonies, white roses, & tiny daises

    b. white peonies & eucalyptus

    c. tulips


    9. What does your dream shiny ring look like?

    a. oval step cut diamond with gold band

    b. boho-like solitaire with gold asymmetrical bands

    c. simple oval diamond with thin gold band


    10. BONUS: Pick your favorite Disney Princess movie out of these three!

    a. Cinderella

    b. Princess & The Frog

    c. Beauty & The Beast



    Mostly A’s

    If you picked mostlys A’s you are our angelic-like bride! Close your eyes & imagine you’re walking on clouds because that’s what we feel when we see your vibe! Classy lady that lights up the room, you or your bridesmaids need the Elle Satin Midi Dress. The soft pearlescent color is elegant & reminds us of the fairy godmothers sparkles!


    Mostly B’s

    If you picked mostly B’s I’d pick you for the part of Tinkerbell because our Lennon Midi Dress in sage is perfect for you! Green is your thing girl, & we are here for it! We expect you to have the most beautiful enchanted, ethereal venue with whispy willow trees & blooming flowers that fill the air with sweet vanilla. All we ask is that you invite us to your fairytale wedding!


    Mostly C’s

    If you picked mostly C’s expect all us SJ gals to sway along to Dean Martin because you’ve stolen our hearts in an Italian villa! The golden hour glow graces you beautifully in the Lennon Midi Dress in clay. Fill the love & the warm sunshine surround the room as you take the dance floor with your better half. Hold still as we take your picture because you + this dress belong in a magazine!

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  • NY Boss Babe OOTD

    NY Boss Babe OOTD

    Every workin' gal needs a strong boss babe outfit for her high end style! I’m talking about power blazers for the office that lets everyone know who’s boss. Trousers that are soft & silky like pajamas, but leave the best impressions. Leather joggers that are versatile & very “It Girl”! Shelby Jewel has no doubt, some of the best appropriate office wear that still stands out & can be transitional from morning to night. Let’s catch up on our collection that launched this past week: NY State Of Mind!

    One of our favorite & best selling items in this whole collection is called the Virginia Sweater! We had it in white, but that versatile top sold out within a few days when we put it on the floor. The Virginia is paired with our It Girl August Leather Pants. They fit like joggers & have an elastic & drawstring waistband so it adjusts comfortably around your waist. This look can easily be worn to work (if your boss is cool & allows you to wear elevated joggers) & then easily transitioned to a dinner look. Both of these pieces can be styled up or down! The Virginia can be with a causal wide leg trouser & flats for a day at the local market. The August Leather Pant can be worn with a regular tee & your fun sneakers with a high pony tail look for a quick walk in the park with your gals!

    A sleek office power look can be simply added with a touch of leather! Just like the August Leather Pant, we also have the Rocket Leather Jacket in a soft bone color & silver buttons. This look is paired with one of the best trousers I’ve ever put on: Milena Trousers! The Rocket Leather Jacket is layered on top of our great classic piece, the Sania Boatneck Long Sleeve Tee which comes in bark & ecru. To add a pop of color for this fun NY gal, we added the SJ plum Simple Stilettos which looks great with the bark tee. I suggest wearing your hair down with simple tiny silver hoops to match the silver on the jacket.

     If you’re a fun blazer gal but need more professional outerwear, SJ has the new Levon Blazer. This single breasted charcoal blazer has two front functionable buttons with pockets. This blazer is easy to dress up for work, but it’s more of a challenge to dress it down so let’s do that! If you have a great pair of black tapered trousers like our sold out Audrey Linen Pants, wear those with it or some black denim. Add a white v-neck tank or tee & tuck it in to the pants & let the blazer hang open. Pair our white Maxine Sneakers with the fit to balance out the bold white tee. Picture yourself in this blazer with your hair up in  a high bun or pony tail with mini silver hoops for an on-the-go after the office look!

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